The “First Snow” felt like the perfect title for the first release of WHIS products. There is a special feeling one associates with sight of the year’s first snowfall. The brand’s first release of product aims to emulate that feeling and experience. The principle pieces of this release are to be perceived like a snowflake, no two are exactly the same. Two T-Shirts graphics are offered and are all printed on unique vintage t-shirts selected by hand for their wash and fit. Each trucker hat features 3 vintage Canadian pins that range in origin from the 1970’s to 1990’s.